Interactive workshop
Create Your Signature Program
A must have asset to scale your business while creating a body of work that gives your company distinct recognition in the marketplace.
This workshop is for you if you...
Get Clear
You may feel like you have a signature asset, but you're not sure how to put it all together.
Get Concise
You want a better way to explain the solution or ways to move ideal clients through the continuum of services you provide.
Get Traction
You built a trusted reputation but you want to take it to a new level.
- Struggle to succinctly and effectively answer this simple question, "what do you do?" in a way that has your prospect stand up and say, "I want to do business with you."
- Have difficulty describing the value the client receives when working with you and your company.
- Want to distinguish your company from all others who offer similar products/services.
- Want to shorten the sales cycle and increase the lifetime value for each client.
In this interactive session, you will:
- Walk out with your Signature Asset (whether it is a blueprint, model, program, process, or framework)
- Design a client "experience" from pre-enrollment, through continuity, to completion. You'll identify ways to increase client results and overcome common implementation challenges.
- Identify specific strategies to deliver your signature asset so you leverage your (and your team's) time and talents while maximizing the value and impact your clients receive.
- Confidently package and market your work in a new format because you've ensured your signature asset captures and delivers value and is aligned with your World Contribution, Vision, Mission, and Values.
- Design a clear and customized program launch and enrollment strategy that piques the interest of your Preferred Clients to ensure they're in a position to benefit fully from your program.
- Learn how to deliver psychometric messages to keep clients engaged and teach techniques to be built into your signature asset from the start.
Creating your ideal signature asset that sets you apart
is a
business essential for every business
It’s essential that you:
- Zero in on the exact target audience that needs what you’re offering
- Capture your distinct approach and communicate it in an easy way
- Create a program that fits your Business Model
- Deliver what it promises
Here’s how these essentials are accomplished:
Identify Your Signature Asset
Your Signature Asset gives you the clarity and structure to move from thinking about creating a program to actually doing it. You will design your distinctive approach so you stand apart from everyone else offering similar programs, products or services. You will clarify the ideal clients who will benefit and the exact outcomes your clients can expect from your program.
Consistently and Confidently Deliver Client-Desired Outcomes
Packaging all of your knowledge and content into a program can sometimes be confusing for you and your clients. In this step, you’ll map out concise ways to move your clients through your business asset(s) so they achieve results and want to continue to work with you.
Get Traction
When it comes to creating a client experience, small things make a big impact. This step walks you through the process of designing an experience your clients will enjoy—from enrollment, continuity, and through to completion. Select the ideal delivery methods and use attractive marketing messages that pull in your ideal clients. And, because your clients experience their desired outcomes, they will refer others to you.
Develop Your Own:
Approach - Program - Process System - Framework - or Model
$699
per person
Location: Online or Onsite
When registering, please indicate in the Notes section if you are joining online or onsite.
Onsite: Business Innovation Lab, 38221 Plymouth Road, Conference Suite 1, Livonia, Michigan 48150
Please whitelist our emails so that you receive the link to join.
Time: 9 AM – 6:00 PM Eastern Time
Click to Register
What Business Professionals Have To Say...
Launch my system with confidence
"Before attending Create Your Signature Program, I was uncertain about my sales funnel language and couldn't connect my retail and wholesale sides of my business. During this workshop, I created and got confident in our unique system and was inspired by the systems of my fellow students. I can finally launch my system with confidence!"
Jacki Smith,CEO, Coventry Creations
Coaching and teaching was very effective
"Before the Create Your Signature Program, I was confused, working too hard, and didn't have a solid sales process. I was ready to let a dream die because I didn't know I could bring it all together. Lisa Mininni's coaching and teaching was very effective. During this hands-on workshop, I created my signature program and the path to how to execute it! What I learned increased my confidence and my contribution to create a business where there wasn't one."
Patty Shaw, Healing with Patty Shaw
I realized the true potential in my vision
"Walking into the Create Your Signature Program, I wasn't clear or concise in what I wanted for my business or business model. During the workshop, I realized the true potential in my vision and have a clear sense of my contribution to the world and how to manifest that through my work! This class helped me to execute my dream with an actionable plan!"
Melissa G. Michigan
I wholeheartedly recommend
"I was struggling to meet the variety of needs my clients had and was starting to experience burnout from all of the juggling. The Create Your Signature Program workshop helped me to define how I could provide the levels of service my clients wanted and needed while simplifying the method through which I delivered the service. I wholeheartedly recommend it to business owners and entrepreneurs looking to simplify their business!"
George Pariseau, Brainstream Creative
How to fully express my signature approach
"During this workshop, I got connected to how to fully express my signature approach and create a call to action around my operations with it. I walked out with my 5-point system that is unique to my salon. I discovered how to operationalize my signature system and have action steps to make it happen."
Pauline Khamou, Owner, Phalanges Manicure Studio
I discovered my unique contribution
"At the Create Your Signature Program, I discovered my unique contribution, discovered ways to focus on what's important, and created my signature program. My signature program will increase my production and differentiate me in the marketplace."
Natasha Richards, Managing Broker, Bellabay Realty
Integrate Your Ideas Into a Framework That Creates Traction
Start Building Fresh Possibilities
Ready to elevate your leadership, activate your culture, and systematize your growth? Let’s start with a strategic conversation about where you are – and what you’re committed to creating.